SM Entertainment’s YouTube channel, SMTOWN, has now reached 10 million subscribers!
On March 8, the channel got 10,004,278 subscribers as of 2PM KST. It’s the most huge number of subscribers for a music label not only in Korea, but in all of Asia.

Amazingly over 90% of the subscribers are not Korean, showing the global power of SM Entertainment and Korean invasion likewise.

Back in June of 2009 where the channel was first opened and has an incredible number of videos with over 100 million views – Super Junior’s “Mr. Simple”, Girls’ Generation’s “Gee”, “The Boys”, “I Got A Boy”, Taeyeon’s “I”, f(x)’s “Electric Shock”, EXO’s “Growl”, “Overdose”, and “Monster” are just a few.

Congratulations to SM Entertainment and their artists!